Eternal Thoughts from a Sunshine Mind
Here are some pics of the endangered woodpeckers that live in the woods behind us on Lake Lanier. This is the same Army Corps property where they want to knock down the trees to install the raw water pipeline instead of going under the street, which makes much more sense. It's also a shorter route for the City of Cumming to go if they do go under the street. Plus it would eliminate the need to cut through a Forsyth County resident's property. Sometimes I think the government does not use common sense.
The web and social media gives us incredible opportunities to reach people in ways we have never been able to before. In Ragan's "PR smallball" feature by Shel Holtz, he talks about thinking small in public relations. Hasn't it always been about getting the right pitch to the right person at the right time? In other words, shouldn't we always think small? I don't need for the world to know about the product I am pitching, I just need about 20 of the most influential editors and bloggers to know. It is a good...
My 18 month old daughter had a reaction this week to peanut butter. We think she has a food allergy and went to the doctor. He prescribed an epi-pen for emergency and told us to restrict feeding her any nuts at all and get a blood test when she turns 3. I still want to go to an allergist and get an opinion from a specialist. I did some research for first time parents with children with food allergies - here are some great links: New diagnosis (great web site - Parenting a Child with a Food Allergy) http://www.childfoodallergy...
Have you ever seen one of our military walking past you and wanted to convey to them your thanks, but weren't sure how or it felt awkward? Recently, a gentleman from Seattle created a gesture which could be used and has started a massive movement to get the word out. Please everybody take just a moment to watch.... The Gratitude Campaign ...and then forward it to your friends! http://www.gratitudecampaign.org/shortmovie.php
My neighbor heard some rather shocking news today (on Earth Day, oh the irony) regarding the City of Cumming's plans for routing the Lake Lanier water into town. He met a surveyor in his yard and apparently...
Since I went to school for marketing and PR fell in my lap at my current job, I have been learning PR as I go. I rely on many of the industry experts and try to read as much as I can about all things PR. Here are some of my favorite sources for great information. As for tips for contacting journalists, use common sense. Don't send attachments, keep a pitch short and sweet, don't call unless asked to and be sure that you know what beat the journalist covers! Here's a funny and helpful article regarding contacting...
The latest rumor on our street about the City of Cumming and Army Corps of Engineers is that they will keep dredging until September 08. The heavy trucks continue to tear up our roads and some people's yards continue to get parked on. My neighbor thinks that since they have so much equipment invested in the lake in young deer creek, that they are purposely keeping the water level down. On weekends when there is rain in the forecast, the water is released before the rain comes and the readings appear different than...
This is out of control. Now congress is going to allocate funds to help teach English in schools? It is time that we make English the official language of the United States before we have to start catering to a barrage of languages and bending over backwards to please everyone. If you come to the US, you know you need to know English. Period. House OKs English-language instruction Senate to vote today on $40 million for language instruction; allocation system faces fight http://www.azcentral.com/arizonarepublic...
As a public relations person, I am always looking for ways to connect with journalists. Here is a great web site and newsletter for journalists seeking experts and sources. Peter Shankman is hilarious and started it out of the goodness of his heart. He also offers humor and insight into the curious world of PR. Check it out. http://www.helpareporter.com The new Press form can be found at www.helpareporter.com/press HARO rules!!!